Community Engagement: The Key to Sustainable Infrastructure Development

Karen Johnson • July 18, 2025

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IBTS-facilitated meeting in the community of Tiburones during the Whole Community Resilience Plan (WCRP) process. 



Introduction

Public infrastructure involves more than building physical structures; it involves building trust and empowering communities to participate in the planning process.


IBTS has years of experience offering customized support to develop and strengthen community engagement. Our approach fosters a sense of ownership in and increased support for projects that take into account community concerns, assets and goals.


This white paper discusses the process for executing a strategic community engagement plan. Doing so with intention can lead to the successful design and development of physical spaces that promote economic growth, enhance social well-being, and encourage resilience and sustainability.


Challenges in Puerto Rico’s Infrastructure Development

Puerto Rico’s infrastructure has suffered from years of underinvestment along with disasters, such as hurricane María (2017), that affected the entire Island. Damage to roads, bridges, power grids, and public transportation systems has hindered development progress. Challenges include:


  • Lack of mutual understanding and respect among residents, developers, and relevant agencies
  • Bureaucratic delays between agencies’ public announcements of support and local action
  • Unclear and unaddressed impacts on affected groups
  • Mistrust among residents due to slow recovery efforts
  • Lack of coordinated engagement strategies to restore public trust
     

Community Engagement Strategies for Facilitating Development

Community engagement seeks to involve community members in processes and decision-making to achieve long-term and sustainable outcomes. To be successful, community engagement must encompass strategies that are sensitive to the history, needs, and concerns of the community.


IBTS Puerto Rico has a wealth of experience in developing inclusive networks, listening to and understanding stakeholders, providing customized communications plans, and demonstrating success across the Island. In doing so, we have established the following three-phased approach:


  • Pre-Assessment: During the pre-assessment phase, we develop a customized engagement plan that includes detailed community profiles and community outreach efforts, and we begin conversations with local stakeholders. We identify communication channels, challenges, and opportunities for positive outcomes.
     
  • Community Engagement: Recognizing the importance of community participation and trust, we engage residents, businesses, and other stakeholders in solution-oriented discussions, creating local champions for success.
     
  • Community Satisfaction: Through ongoing communications and touchpoints, we continue the conversation, listen to feedback, and adjust as needed.

 

 

Using this approach, IBTS Puerto Rico employs multiple strategies for leveraging community engagement to benefit development. These strategies include:


  • Community-Based Coordination Hubs: We establish community advisory groups composed of key stakeholders, nonprofit organizations, and municipal representatives to serve as consistent points of contact between agencies. These hubs can facilitate ongoing communication and help navigate bureaucratic processes more efficiently.
     
  • Stakeholder Engagement & Transparency: We organize regular community forums, town halls, and stakeholder meetings to keep individuals informed about project progress, challenges, and funding timelines. Increased transparency can help build trust and reduce delays caused by misinformation or misalignment.


  • Institutional Knowledge Retention: We develop a centralized database or task force to track project progress, contacts, and procedural documentation. This ensures continuity through political or administrative leadership changes and prevents unnecessary project reevaluations.
     
  • Interagency & Local Representatives Liaison Roles: We designate local liaisons to facilitate communication between developers and municipal governments. These liaisons can help ensure that regional priorities remain central to decision-making, and project momentum is maintained despite shifts in leadership.
     
  • Collaborative Funding Strategies: We engage local businesses, universities, and nonprofit organizations in resilience and recovery planning to supplement efforts. Public-private partnerships can help sustain project funding and execution, reducing dependency on shifting federal priorities.



Implementing a Strategic Approach to Community Development

Developing and implementing a strategic community engagement plan can help improve public trust and build awareness of the many benefits of development for local residents, businesses, and other stakeholders. It can also help maintain project continuity amidst political or administrative changes. A strategic approach to community engagement should focus on the following priority areas:

 

1. Establish a Deep Understanding of Key Stakeholders:

Knowing the pain points, needs, experiences, and motivations of key stakeholders is critical to effective engagement and buy-in. These can include local community leaders, community-based and non-governmental organizations (CBOs and NGOs), residents, businesses, and non-Island stakeholders (such as investors), as well as the Puerto Rico government and local municipalities.
 

Recommendation:  Work with an experienced outreach partner who can effectively communicate, nurture relationships, and liaise among stakeholders. It’s important to establish a liaison between the community and other stakeholders both on and off the Island, ensuring clear and consistent communication among all parties involved. Doing so helps to streamline project implementation, minimize disruptions, and improve local participation.


 

2. Conduct Early, Transparent, and Consistent Communication:

Engaging community leaders and local representatives early, and maintaining transparency and regular and reliable communications over time, can streamline project implementation, minimize disruptions, and improve local workforce participation. Proactive engagement reduces public frustration and fosters cooperation.
 

Recommendation:  Host community and local stakeholder meetings to inform residents and businesses about construction schedules, expected disruptions, and alternative routes, and seek buy-in for proposed solutions. For example, work with businesses and community associations to develop mitigation plans that minimize the impact on daily operations, and engage community leaders and residents to identify alternative access routes, secure agreements for right-of-way access, and provide insights into seasonal weather patterns that may affect construction timelines. Regularly communicate benefits to the community, such as commitments to job training, utilization of local businesses, youth programs, and health and wellness campaigns.


 

3.  Engage the Local Workforce, Training, and Business Communities:

Engaging local schools and businesses reduces reliance on outside labor, lowers costs, and creates employment opportunities that benefit both the project and local communities. Likewise, an effective way to mitigate bureaucratic delays and funding challenges is through strengthening local relationships. By leveraging grassroots networks, partnerships with local organizations, and coordinated advocacy, developers can maximize available resources and accelerate project completion.

 

Recommendation: Collaborate with local vocational schools, CBOs, and trade unions to provide training programs for residents, and establish locally led planning and capacity-building programs and committees. Work with area construction companies and other vendors to utilize existing infrastructure and resources.

 

On-the-Ground Examples: Transparency, Participatory Mapping, and a Community-Led Vision

The Puerto Rico Department of Housing provides funds through the Municipal Recovery Planning (MRP) and Whole Community Resilience Planning (WCRP) programs to encourage municipalities and communities to address conditions created or exacerbated by Hurricanes Irma and Maria. IBTS Puerto Rico’s planning department has been working with communities across the island since 2023 on these resilience plans.

 

Here’s a look at how we put our community engagement strategies into action:

 

Transparency

Working In the municipality of Utuado under the MRP program, IBTS Puerto Rico held a series of open meetings with residents on the narrowed scope of the project to review and compare the vulnerabilities of several communities.


After detailed discussions, residents cast anonymous ballots, which were collected in a community-managed drop box. A designated community member counted the votes, and the results were announced immediately, along with next steps. This process not only validated the community’s voice in decision-making but also reinforced transparency and promoted a sense of shared ownership over the final resilience plan.

 

Participatory Mapping

In Paso Palma, a barrio in Utuado, IBTS Puerto Rico facilitated participatory mapping exercises for a WCRP project during which residents identified area risks, vulnerabilities, and assets. They mapped critical hazards such as recurring landslides along the main state road that intensified after Hurricane Maria and continue to block access for days or even weeks at a time, isolating residents from emergency services, food supplies, and medical care.


They also identified the low-water crossing bridge that connects Parcelas Pons, a structure that regularly floods during rain events and whose edges often collapse, cutting off the only access route. Even after the water subsides, the mostly elderly residents remain isolated for days until provisional repairs are made. The exercise not only provided essential data but also opened space for dialogue that grounded planning in real, lived experiences.


Residents also identified community strengths, such as extraordinary natural assets like Cañón Blanco, located in Parcelas Pons. The site, home to Taíno petroglyphs and recognized for its scenic and recreational value, holds historical significance and presents a unique opportunity for economic development through community-led ecotourism initiatives.

 

Community-Led Vision

In Tiburones, Ponce, IBTS Puerto Rico used the community’s historic connection to the nearby sugarcane train line to design a culturally relevant “Resilience Train” workshop. Using guided questions like “Who are we?” and “Where do we see ourselves in 5 to 10 years?” residents shared ideas on a large poster.


The exercise led to a unifying vision: “Tiburones — a self-sufficient, safe community with reliable essential services, flood-ready infrastructure, and vibrant recreational and communal spaces.”


The vision was shaped directly by the voices of the residents, many of whom are older adults, and reflected the resilience and aspirations of the entire community. 

 

These examples illustrate the importance of community engagement as part of successful infrastructure development. By integrating local perspectives, projects will not only be technically sound but also responsive to the communities they serve, and ultimately more resilient.


For more information, contact us.


State map of Louisiana
January 28, 2025
Central, Louisiana, January 27, 2025 —The City of Central has achieved a Class 5 rating from the National Flood Insurance Program’s Community Rating System, enabling homeowners and businesses to receive a 25% reduction in their flood insurance premiums while enhancing community safety and strengthening property protections. The Community Rating System (CRS) is a voluntary incentive program that recognizes and encourages community floodplain management practices that exceed National Flood Insurance Program (NFIP) minimum requirements. More than 1,500 U.S. communities participate in the CRS program by implementing local mitigation, floodplain management, and educational outreach activities. The City of Central is part of the Baton Rouge metropolitan area and has a population of around 30,000. Since 2011, the Institute for Building Technology and Safety (IBTS) has provided municipal services for the City, including leading efforts to improve its CRS rating. “This recognition reflects our ongoing efforts to prioritize public safety and strengthen flood resilience in our community,” said Central Mayor Wade Evans. “We are committed to preserving lives, safeguarding property, and ensuring a secure future for Central’s residents.” Situated between the Comite and Amite rivers, about 60 percent of Central’s incorporated area is within a Special Flood Hazard Area (SFHA); these areas require special NFIP floodplain management regulations and mandatory flood insurance due to their high risk of flooding. In 2016, a catastrophic storm, the fourth most costly flood event in U.S. history at the time, sent multiple rivers to record levels in the state; the Amite exceeded its previous record by more than six feet. Following the flood, the City accelerated its disaster planning and floodplain management efforts, which led to achieving a Class 7 rating in 2020; property owners then received a 15% insurance premium discount due to improved zoning requirements and increased educational programs. Mayor Evans’ commitment to public safety and IBTS’ floodplain expertise continue to drive City planning. Central has undertaken numerous infrastructure projects to counter escalating flood risks, which affect much of Louisiana’s low-lying geography. The City has collaborated with East Baton Rouge Parish on a multi-jurisdictional hazard mitigation plan, implemented an effective hydraulic model to monitor flood and stormwater, and strengthened City ordinances pertaining to building elevation and new development drainage requirements. Future plans include using real-time forecasting models to better prepare for weather events and developing a multi-jurisdictional assessment of floodplain species and plants.  Achieving a Class 5 rating “is the result of collaborative efforts to implement effective flood mitigation strategies,” said Brandon Whitehead, Central’s CRS Coordinator. “We appreciate the Federal Emergency Management Agency (FEMA) and the NFIP for their partnership as we continue working toward a safer and more resilient Central.” The new CRS rating, effective October 1, 2025, will automatically renew annually as long as the City complies with NFIP guidelines and continues its certified floodplain management activities. For more information on the City of Central’s floodplain management activities or the NFIP CRS program, contact Karen Johnson, IBTS Market Engagement Program Director, at kjohnson@ibts.org . ### IBTS is a national nonprofit organization and trusted advisor and partner to local, state, and federal governments. Our nonprofit mission to serve and strengthen communities is advanced through our services. These include building code services and regulatory expertise; compliance and monitoring; community planning; disaster planning, mitigation, and recovery expertise; energy solutions; municipal services; grants management; program management and oversight; resilience services; solar quality management; and workforce development and training. IBTS’ work is guided by a Board of Directors with representatives from the Council of State Governments (CSG), the International City/County Management Association (ICMA), the National Association of Counties (NACo), the National Governors Association, and the National League of Cities (NLC).
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