Chief Development and Marketing Officer
Chris has more than 30 years of domestic and international marketing, market research, engineering, construction, and management consulting experience.
Chris has a 25-year relationship with IBTS as an employee and consultant. He was the State Administrative Agency principal task leader and technical trainer for the In-Plant Primary Inspection Agency activities within the HUD Manufactured Housing Program. Over the last ten years he has been a senior advisor to IBTS in support of energy programs, strategic planning, and business development.
Prior to re-joining IBTS Chris established and led BuildingInsight LLC, a full-service marketing research and strategy consulting firm. BuildingInsight, which is now an IBTS subsidiary, is especially known for leading edge B2B and B2C energy and sustainability research and brand strategy.
He spent nearly nine years at the National Association of Home Builders (NAHB) Research Center as Vice-President of Marketing and Division Director for Energy as well as Economics & Policy Analysis programs.
He has owned and operated a residential development company building high-performance, custom homes, and also led Ryland Homes European Operations. He has also served as Engineering Manager at Winchester Homes – A Weyerhaeuser Company. His international experience includes work and study in Asia, South America and Europe including automotive engineering positions at Daimler-Benz in Germany and SAAB-Scania in Sweden.
Chris received an International MBA from Georgetown University. His undergraduate studies include a Bachelor of Science in Mechanical Engineering from Union College concurrent with the requirements for a Bachelor of Arts in German.